Os debates presidenciais no Brasil e as buscas no Google (2006-2010)

Abstract

Busca contribuir para a agenda de estudo dos efeitos dos debates eleitorais buscando aferir se, o interesse dos internautas pelos debates, enquanto variável independente, afeta o volume de buscas no Google pelos candidatos á presidência. A hipótese é de que possivelmente os debates exercem um efeito consistente no sentido de estimular o interesse dos internautas brasileiros pelos candidatos à presidência. Os resultados corroboram essa premissa visto que existe significava relação em três dos quatro turnos analisados nas eleições de 2006 e 2010 no que se refere o interesse por debates e as buscas efetuadas pelos candidatos no Google.The aim of this work is to contribute to the study agenda of the effects of electoral debates seeking to assess whether the interest of Internet users by the discussions as an independent variable affects the volume of searches in Google by the candidates for the presidency. The hypothesis is that perhaps the discussions have a consistent effect to stimulate the interest of Brazilian Internet users by the candidates for the presidency. The results corroborate this premise that there was a ratio of three of the four shifts analyzed in the elections of 2006 and 2010 as regards the interest in discussions and the searches conducted by the candidates on Google.